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#28 Why All is Not Fair? Four Tips for Complying with Established FTC Advertising Principles.

https://ourcuriousamalgam.com/episode-player/952/28-why-all-is-not-fair-ftc-fair-advertising-principles.mp3

What are some common legal traps in advertising? Enforcers at the FTC have good ways to describe them—and they all rhyme—illustrated with some intriguing examples from real ads.

Lesley Fair, a senior attorney at the FTC’s Bureau of Consumer Protection, speaks with John Roberti and Anora Wang about how ads can run afoul of the FTC Act and offers tips on how advertisers can comply.

Listen to learn about the “perception deception,” “proof goof,” “disclosure delusion,” and “tech trap.”

Lesley Fair, Senior Attorney, Federal Trade Commission

Lesley Fair // Senior Attorney // Federal Trade Commission

Related Links:

Advertising FAQ’s: A Guide for Small Business

Hosted by:

John Roberti, Partner, Allen & Overy LLP and Anora Wang, Associate, Winston & Strawn LLP


Posted On February 10, 2020

Posted By Our Curious Amalgam

Posted In Consumer Protection False Advertising PRACTICES

Tagged advertising consumer protection legal compliance marketing

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Our Curious Amalgam explores topics in antitrust, competition, consumer protection, data protection, and privacy law around the world with leading experts in those areas. It is an amalgam because it is a group of diverse topics all in one place. It is curious because it gets the experts and asks them in-depth questions.

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